Digital Marketing Course
- 62 Students
- 100% Sucess Rate
Digital Marketing Course
Master the art of connecting with audiences and driving results with our comprehensive Digital Media Marketing Course. From strategy creation to advanced analytics, elevate your digital presence and unlock new opportunities.

Key Points
Learn essential digital marketing channels: social media, SEO, email, and PPC.
Master platforms like Google Ads, Facebook, Instagram, and LinkedIn.
Create impactful content strategies to boost brand engagement.
Optimize campaigns with data-driven digital analytics tools.
Build a complete marketing strategy for measurable success.
Course Lessons
Module 1: Introduction to Digital Media Marketing
Understanding the role of digital media in marketing strategies.
- Overview of digital marketing channels: social media, search engines, email, and display advertising.
- Introduction to key concepts and terminology in digital media marketing.
Module 2: Social Media Marketing (SMM)
- Overview of social media platforms: Facebook, Instagram, Twitter, LinkedIn, etc.
- Developing a social media marketing strategy: goals, target audience, and content planning.
- Techniques for creating engaging content, running ads, and managing social media communities.
Module 3: Search Engine Optimization (SEO)
- Understanding the principles of search engine optimization (SEO).
- On-page and off-page SEO techniques for improving website visibility and ranking.
- Keyword research, content optimization, and link building strategies for SEO success.
Module 4: Pay-Per-Click Advertising (PPC)
- Introduction to pay-per-click (PPC) advertising platforms: Google Ads, Bing Ads, and social media ads.
- Creating and optimizing PPC campaigns: keyword targeting, ad copywriting, and bidding strategies.
- Monitoring campaign performance and optimizing ad spend for maximum ROI.
Module 5: Email Marketing
- Overview of email marketing: building subscriber lists, designing email templates, and automating campaigns.
- Crafting effective email marketing messages: subject lines, content, and calls-to-action (CTAs).
- Analyzing email marketing metrics and optimizing campaigns for better engagement and conversions.
Module 6: Content Marketing
- Understanding the role of content marketing in digital media strategies.
- Creating compelling content: blog posts, articles, videos, infographics, and ebooks.
- Distributing content through various channels and measuring its effectiveness.
Module 7: Digital Analytics and Measurement
- Introduction to digital analytics tools: Google Analytics, social media insights, and marketing automation platforms.
- Setting up tracking and monitoring systems to measure key performance indicators (KPIs).
- Analyzing data to derive insights, optimize campaigns, and make data-driven decisions.
Module 8: Influencer Marketing
- Understanding influencer marketing and its impact on digital media strategies.
- Identifying and partnering with influencers in your niche.
- Strategies for running successful influencer marketing campaigns and measuring their effectiveness.
Module 9: Mobile Marketing and App Promotion
- Overview of mobile marketing strategies: mobile-optimized websites, mobile apps, and in-app advertising.
- Techniques for promoting mobile apps and driving app downloads and engagement.
- Best practices for mobile advertising and targeting mobile audiences effectively.
Module 10: Digital Media Marketing Strategy and Planning
- Developing a comprehensive digital media marketing strategy: setting goals, identifying target audience, and selecting appropriate channels.
- Creating a digital media marketing plan: budgeting, scheduling, and resource allocation.
- Implementing and executing digital media marketing campaigns with a focus on ROI and performance.
This course includes:
- Skill Level:
- Language:
- Price:
- Duration:
- Internship:
- Mode:
- Beginner to Advanced
- English, Urdu, Arabic
- $280
- 4 Months
- Compulsory
- Online and In-Person
Instructor
Kainat Shakir
Feature
- User Friendly Learning Platform
- Trusted by 250+ Students
- Internship & Placement Support
- Certificate & Portfolio-Oriented Learning
- Personalized and Group Sessions
Trusted by 250+ students from across the globe, empowering learners with world-class training and skills.
- Objectives
- Who Should Enroll
- Course Format
- Course Outline
- Certification
- Understand the fundamentals of digital media marketing and its various channels.
- Equip students with the tools and strategies to create and execute effective marketing campaigns.
- Foster skills in analytics to measure and optimize marketing performance.
- Entrepreneurs looking to grow their business online.
- Marketing professionals aiming to enhance their digital expertise.
- Students interested in pursuing a career in digital marketing.
- Individuals passionate about mastering the digital media landscape.
- Video tutorials with step-by-step guidance.
- Hands-on assignments to reinforce learning.
- Live Q&A sessions with industry experts.
- Access to community forums for peer support.
- Introduction to Digital Marketing: Understand the importance of digital marketing and its role in modern business strategies.
- Social Media Marketing: Learn platform-specific strategies for Facebook, Instagram, Twitter, and LinkedIn to boost brand presence and engagement.
- Search Engine Optimization (SEO): Master on-page and off-page SEO techniques, keyword research, and content optimization to improve website rankings.
- Pay-Per-Click Advertising (PPC): Create and manage PPC campaigns on platforms like Google Ads, focusing on ROI-driven strategies.
- Email Marketing: Design and implement successful email marketing campaigns with effective content, CTAs, and automation.
- Content Marketing: Develop compelling content such as blogs, videos, and infographics, and learn how to distribute it effectively.
- Analytics and Data Measurement: Use tools like Google Analytics to measure key performance indicators (KPIs) and optimize campaign performance.
- Influencer Marketing: Partner with influencers and run impactful campaigns that expand your reach and credibility.
- Mobile Marketing and App Promotion: Learn to optimize mobile experiences and promote apps through advertising and engagement strategies.
- Digital Marketing Strategy and Planning: Create and execute comprehensive marketing plans with a focus on achieving business goals and maximizing ROI.
Upon successful completion, students will receive a certification from Digi Tec Ultra, showcasing their expertise in Digital Marketing.
Testimonial
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